VP Communication

The PTA communications leader helps PTA members and the general public understand that PTA positively impacts the lives of all children and families; and is a relevant, inclusive, influential volunteer-powered association working for the well-being of children and youth.

• Ensuring Quality Communications:

  • Make sure that all publications material is cleared with the principal and PTA president prior to publication or posting.

    • Principal is responsible for the accuracy of school information and compliance with the State Education Code and school district policy.

    • PTA president is responsible for the accuracy of PTA information and compliance with PTA policies.

  • Use the PTA logo in all communications.

  • Abide by copyright laws and republish articles and art in an ethical manner.

  • Do not include photographs of or specific information (names, class, email, address, etc.) about adults or students without written permission.

  • Keep your message brief and to the point.

  • Create visually interesting communications with careful use of photographs, bullets, quotes, charts, and graphics.

  • Date all materials.

  • Have 2-3 people other than the author proofread prior to publishing or posting.

  • Arrange for translation services.

• A successful PTA communications plan should: 

  • Adhere to PTA noncommercial, nonpartisan and nonsectarian policies.

  • Inform every family in the school of the aims and accomplishments of the PTA.

  • Encourage and highlight attendance at PTA meetings and family engagement in PTA projects and activities.

  • Foster cooperation with the school in keeping parents informed about school functions, regulations and/or procedures on child-related issues.

  • Inform the community about PTA activities and school functions.

  • Express appreciation to those participating in or contributing to programs.

  • Tackle barriers such as language and culture.

• Ongoing Responsibilities:

  • Give a regular communications report to your PTA.

  • Use PTA publications to promote PTA events and share information.

  • Maintain an up-to-date website.

  • Use social media to communicate with members.

  • Encourage officers and chairmen to contribute short articles and reports for the newsletter, website, or social media site.

  • Provide media releases as requested.